Delta Sonic, which has 30 locations throughout Western and Central New York, Chicago and Erie, Pa., is adding automotive glass repair and replacement to its services. The company, which specializes in big gas islands that feature a car wash, convenience store, fast food and detail shop, is in the process of rolling out automotive glass replacement services throughout the country.
“We were doing chip repairs for years, but it wasn’t really a focus in our operation,” says Russell Tabone, general manager of auto repair operations for Delta Sonic, which was founded in 1967 in Niagara Falls, N.Y. “We are trying to solidify the company as a one-stop-shop for our customers. We recently teamed up with Glass Mechanix to increase our focus on windshield chip repair programs and had an immediate success.”
In addition, Chris Smith, formerly of Techna Glass, has been hired as the glass program manager.
“We met up with Chris Smith at Auto Glass Week™ last year and started speaking to him about how we wanted to add replacements. It took about eight months of talking with Chris and building our business model,” says Tabone.
Smith has moved across the country to Rochester, N.Y. to work at Delta Sonic.
He won the silver medal in the 2013 GlasWeld Windshield Repair Olympics (WRO). He has more than five years experience in the AGRR industry and was named the 2013 Techna Glass Repair Olympics champion, the 2012 Techna Glass Repair Olympics silver medalist and the 2012 Walt Gorman Memorial Windshield Repair Olympics silver medalist. He also took home the bronze medal in the 2011 WRO.
“This is a once in a lifetime opportunity,” says Smith. “We started slowly and added AGRR to our Buffalo, N.Y., market. We then expanded into Rochester, N.Y., and will add Chicago. We’re getting all our proper certifications in line [such as becoming technicians through the Auto Glass Safety Council and becoming an AGSC-Registered Member Company.]
“We’re doing it the right way and getting everything in place,” he continues. “We want to be reputable company. We see a lot of cars a day at each location, so marketing will come naturally. As business dictates, we’ll add technicians.”
Will Smith be back to compete in next Auto Glass Week repair and replacement competitions October 7-9 at the Baltimore Convention Center? He says more than likely.
“We want to do this business right and ensure that any work we put out the door is top quality,” Smith says.