Elephant Auto Insurance is launching a diminishing deductible. Customers who select this coverage could see their collision deductible reduced by $100 each year.
Here’s how it works:
- At purchase, a customer will receive an immediate reduction of $100 on his or her $500 collision deductible.
- Each year there isn’t a rate-impacting accident, the deductible decreases by $100 (up to a maximum of $500 for the life of the policy).
- Elephant offers a no reset guarantee and promises not to reset the deductible after an accident. Instead, the company freezes the deductible until policy renewal, at which point savings can resume.
“At Elephant we are always looking for ways to help our customers save money. That is why we are excited to launch Diminishing Deductible,” says Kevin Chidwick, CEO of Elephant Auto Insurance. “We want to reward customers who drive incident-free, but we do understand that accidents may happen. With our no reset guarantee, Elephant is able to offer a first in the insurance industry to our customers, ensuring their collision deductible will not go back up after an accident. We believe our customers should be rewarded for their good driving, not punished.”