Repairing, Replacing and … Tinting?

What’s your latest money multiplier? For Gilbert Quesada, owner of All Star Glass in Bosque Farms, N.M., repeat customers are facilitated and funneled with window film.

“A customer will schedule a windshield replacement, and see all of my film and XPEL advertising,” says Gilbert Quesada, owner of All Star Glass. “It turns into a replacement and film job at that point.”

Customers mix and match at All Star Glass.

All Star Glass’ mix is 50% automotive tinting and 50% auto glass repair and replacement. Quesada estimates that more than half of his jobs feed off each other. “I’ll tint a couple windows, and down the road, you get a rock chip or need glass replacement,” he says. “There’s a lot of returning customers here for tint and glass replacement.”

Quesada’s company has been in business for three years and surpassed $200,000 in sales in 2021. His crew includes his mother, father, and sister. “Sometimes we’re stretched thin trying to do replacement and tint, but it has boosted our business,” Quesada adds. “It’s not just one type of income; I’m replacing door glass, replacing a windshield, and then tinting a full [vehicle].”

Auto glass work accounts for 75% of business at Earl’s AutoGlass in Cozad, Neb., with tint comprising the remaining 25%.

“There are not many costs involved with tint,” says Tyler Earl, installer at Earl’s AutoGlass. “You can make a profit quickly by tinting windows, but if you were only doing window tint, you’d have to be pretty busy.”

Tyler is considering competing in the Automotive Tint-Off™ at the 2022 International Window Film Conference and Tint-Off™  (WFCT), Sept. 14-16 in San Antonio. He works alongside his parents John and Beth and says the company’s offerings keep him on his toes. “You’re working on different vehicles every day,” Tyler says. “I’ll help my dad put a piece of glass in, tint windows, or detail a vehicle. What I’m doing varies.”

The tinting combination at Dave’s Glass & Tint in Pocatello, Idaho, is 50% automotive and 50% flat glass (commercial/residential). Commercial film jobs often include substantial tickets, but auto glass projects bring in 75% of the company’s sales. The business reached an estimated $900,000 in sales in 2021 and is projected for $1.2 million in 2022.

Offering tint and auto glass leads to diverse clientele at Dave’s Glass & Tint.

Dave Cotter founded the company—which celebrates its 30th anniversary in August—in 1992 and has offered both auto glass and film services from day one. “We have a Toyota Camry where we did paint protection film (PPF), tint, and replaced its windshield.”

Are you interested in learning more about the film side of things? Click here for a free subscription to Window Film magazine, PPFMag, and the Focus on Film e-newsletter.

This article is from glassBYTEs™, the free e-newsletter that covers the latest auto glass industry news. Click HERE to sign up—there is no charge. Interested in a deeper dive? Free subscriptions to Auto Glass Repair and Replacement (AGRR) magazine in print or digital format are available. Subscribe at no charge HERE.

This entry was posted in glassBYTEs Original Story and tagged , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published.