Davies to Lead Revived Auto Windscreens; New Brand Owner to Create 250 New Jobs
March 1, 2011

The purchase of the Auto Windscreens brand and some of its assets by Trifords Limited, part of the Markerstudy Group, will create 250 new jobs at the newly revived company, according to a statement from the United Kingdom (UK)-based Markerstudy Group.

Nigel Davies, who previously served as sales and marketing director for the company, has been appointed to manage the new business.

"It is fantastic news that the Auto Windscreens brand will continue, and from the ashes the phoenix will rise again," says Davies. "Auto Windscreens is a highly recognized brand and therefore the name is being retained. Our intention is to provide a premier service, attracting fleet, insurer and personal customers. My aim is to grow the business in order to become a major player in the UK windscreen business."

Markerstudy CEO Kevin Spencer adds, "When opportunities such as Auto Windscreens present themselves we can act quickly, which is exactly what we did on this occasion in order to acquire some valuable assets. Our intention is to build a new business using a known brand name. Of course it is related and complementary to the Group's core insurance businesses".

Markerstudy Group has acquired three freehold sites from the Deloitte LLP, which was appointed to serve as administrator for the company on February 14, including the former Auto Windscreens Limited's Head Office building in Chesterfield.

Attempts to reach Markerstudy Group for further comment have been unsuccessful.

Need more info and analysis about the issues?
Subscribe to AGRR Magazine.