Safelite AutoGlass Launches Consumer-Related Travel Resource Website
March 13, 2013

Safelite AutoGlass has developed a new consumer website.

The new site features about 60 independent guest bloggers in three areas:

- Car Care Corner, which provides information on collision repair and auto body work;

- Smart Auto Coverage, which features topics related to insurance claims and money-saving tips; and

- On the Road, which covers road trip ideas as well as inspiration, safety advice and weather-related news.

"Today's consumers don't just want a company's products and services, they want organizations to understand their wants and needs and add value to their busy lives," says Jennifer Kielmeyer, Safelite's web and emerging technologies strategic marketing manager. "By sharing automotive expertise and information, we hope to provide valuable communications that give people a reason to interact with our brand whether they have glass damage or not."

To visit the new site, click here.

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